apple store reviews Apple App Store store in the transmission of the disease
If you are a iPhone user, you may have deleted over a large number of iPhone applications. While some are free to download, but most applications are you spent a dollar or more price bought.
Although this is not your fault. Users must browse around 150,000 applications, usually the user only through the trial to find to meet their own needs or suit their own applications. Users can make use of the top 25, such as Apple’s popular download list or user reviews and other tools to help them, while these tools loopholes. Following is the Apple App Storey application stores some of the transmission of the disease.
iPhone R & D personnel in the application of the store whether it has been treated fairly?
According to the latest reports, analysts and developers to disclose their own, and now application developers is through the user reviews, and even the top 25 list of vulnerabilities to download popular applications to enhance their own popularity, against competitors. Some developers said they do everything possible to curry favor with Apple in order to allow their applications to Apple’s feature list of applications on board,
The consequences of this fraud almost did not bring a successful interaction between users and applications will only allow users to produce unpleasant experience. Market research firm Enderle Group analyst Rob Enderle said: “Apple needs to focus attention to applications store user experience, ensuring the quality of products and applications store. At present, the quality of Apple’s App Store Apple’s hind legs are dragging.”
Rating system in the transmission of the disease
Since a large number of applications to a number of rating, no wonder users are using Apple’s iPhone application store rating systems (one for each directory of the top 25 download charts and features of popular applications list) to help them in the flood of applications, select applications . Mobile advertising market operators Mobclix founder Krishna Subramanian said: “Top 25 download charts to enhance popular downloads.”
He said that at first glance, the top 25 ranking on the popular download paid or free applications look very formal. Downloads the greater the higher the score, the higher the ranking. But the developer is false if the use of rating systems do?
Enderle said: “For free applications, they use some fake account fraud, download it to the false account. For paid applications, you can also use the same means of fraud, or to buy them first to get Apple to pay royalties, application immediately returned. But this kind of thing if there’s too often may cause Apple’s attention. ”
However, an application to board the top 25 popular download list does not mean lost opportunities for other applications. The application will be a lot of good design and development of staff as excellent reputation and the crowd in charts. Subramanian said he saw many good applications designed to help developers known to happen. As the first application designed for developers to winning enough, users familiar with the design of custom developers, so quickly follow-up application developers on board the top of the charts.
In addition, some developers to make their applications in Apple’s application store to occupy a favorable position, may use the relationship with Apple. For example, there are 40 old industrial design firm Frog Design and the Apple has a good working relationship, in the last year they set up a mobile application development department, a good relationship with Apple then on came in handy.
Last year, Frog Design has developed an application called postcard delivery. Subsequently, in a few years ago, Mac era with Frog Design has good relations director of the Apple application store employees put the application field of vision. Soon, this application has become the choice for Apple editors.
As the application characteristics, postcards express soon before the tourist class, download the list of 25 popular occupy a seat this way. Frog Design Goos director of product management, said: “growing faster downloads amazing. Good relations played an important role.”
Alert the user comments misleading
There is no doubt that in the category, the top 25 list does not always reflect the popular download the best application, list only will be applied to bring the user’s horizon. Savvy users click the “buy” button will do some research before their investigation is usually carried out by browsing the user comments.
In the past few months, Apple’s applications store user reviews have been encountered by hackers. For example, last summer, MobileCrunch Reverb Communications website has been accused of using the user comments made some shady moves to help dozens of game publishers and developers in the application of the store was a great success.
MobileCrunch said: “The most important strategy for them, or means of interns hired a team allows them to iTunes and other community forums to ‘real users’ identity on the application of his agent issued a favorable comment.” MobileCrunch that Their purpose is to comment on the agent through the user application to create a good reputation.
This, Reverb countered: “Our interns do not comment on the iTunes on. Our employees will not make false comments. Reverb team members to buy applications, 16 Apr 2010 … Apple MacBook Pro (15-inch, spring 2010) Review overview on CNET UK.Worthwhile updates makes for a pricey portable powerhouse.these applications they use their personal accounts after the use of iTunes Write a comment on normal things. ”
Number of developers tell CIO.com website, write user reviews are common, but not all positive comments.
Enderle said: “People are using these rating systems. We have ratings on Google, eBay vendors in the top, and even special friends to see this phenomenon. For Apple this rating system, including the approval and how to this rating, I personally am very dissatisfied. ”
iPhone application ranking promotion
In the last year in November, users can analyze golf swing video store in the application of the application iSwing generated considerable controversy. The application features as Apple’s application quickly in the sports category to gain the top ranking.
Development iSwing company is Keuminotti, the company’s CEO Charlie Keum said they did not make any false, nor let the application take first place in the application to the Apple store to start any public relations. Keum’s remarks that he was fully aware of Apple’s application store these transmission of the disease. Why quickly became popular for iSwing, Keum, and unwilling to disclose the secret of them.
Analyze the reasons why: iSwing applications in golf is unique. Prior to that, in such applications, the first is occupied by such Golfshot other GPS applications for distance. Although iSwing golf players will not bring real benefits, but the application captures the uniqueness of Apple’s eye, making it the characteristics of the application store applications.
In order to improve the visibility of iSwing, Keum also spent a lot of money such as Facebook and social networks to promote publicity Principal. He said the social networking site with a great response and led to the application to be a large number of downloads. Part of the reason of which include, golf players hope that social media to communicate with other golf players, which led to iSwing quite the player in the popular. Today, many competitors are following a number of iSwing swing after the launch of the application to the action.
Keum social network marketing experience to address the issue of application store has brought a ray of hope: in the massive applications, users need more than a simple rating system and user reviews more effective tools to help find applications and decide what kind of application.
Application of social networking sites is a good place to sell, but, Keum the hope of finding more to sell the object. He wanted to know what the purchase of his application, so that he can find similar user groups, applications and users would be better together. For Keum is, unfortunately, Apple does not release user data to developers.
The practice of not public data is necessary for Apple. Enderle said the poor will impact the user experience of every participant,27 Jan 2010 … Apple MacBook Pro Review (Aluminium Unibody). Or perhaps this article should be titled especially apples. He said: “Competition is increasingly fierce, if people lost confidence in the application store, they might just stop buying, they may even replace phone.”